{"id":3035,"date":"2018-05-11T09:00:02","date_gmt":"2018-05-11T07:00:02","guid":{"rendered":"https:\/\/www.korma.nl\/?p=3035"},"modified":"2021-12-07T14:16:06","modified_gmt":"2021-12-07T14:16:06","slug":"dos-donts-of-video-marketing","status":"publish","type":"post","link":"https:\/\/korma.nl\/en\/dos-donts-bij-video-marketing\/","title":{"rendered":"Do&#039;s &amp; don&#039;ts in video marketing"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.1.1&#8243; background_image=&#8221;https:\/\/www.korma.nl\/wp-content\/uploads\/2018\/05\/jakob-owens-199505-unsplashkopie.jpg&#8221; custom_padding=&#8221;0|0px|461px|0px&#8221;][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.1.1&#8243; custom_padding=&#8221;0|0px|0|0px&#8221;][et_pb_row custom_padding=&#8221;36px|0px|25.59375px|0px&#8221; _builder_version=&#8221;3.1.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.1.1&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.1.1&#8243;]De filmpjes op Facebook, Instagram, Twitter en LinkedIn zijn niet meer weg te denken in deze tijd. Daarom ook een goed platform om als merk video\u2019s te delen. Maar hoe zorg je er voor dat ze ook bekeken worden? Hieronder staan een aantal do\u2019s en don\u2019t\u2019s om aan te denken wanneer je een video marketing in zet.<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=&#8221;0|0px|0|0px&#8221; _builder_version=&#8221;3.1.1&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.1.1&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.1.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#a4e5cd&#8221; header_font=&#8221;|||on|||||&#8221; header_text_color=&#8221;#00e591&#8243;]<\/p>\n<h1>Do&#8217;s<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.1.1&#8243;]<\/p>\n<ul>\n<li>Focus op het vertellen van een verhaal<\/li>\n<li>Speel in op de behoeftes van je klant<\/li>\n<li>Trek de klant zijn aandacht binnen de eerste 5-10 seconde: met teasers of vragen die later beantwoordt gaan worden.<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li>Probeer de kijker te raken door ze te laten lachen of juist mee te laten leven in het verhaal.<\/li>\n<li>Tag de video met de juiste sleutelwoorden, zodat de video ook makkelijk te vinden is.<\/li>\n<li>Zorg ervoor dat de identiteit van je merk er wel in terug komt: kleuren, muziek, design, etc.<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.1.1&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.1.1&#8243; header_font=&#8221;|||on|||||&#8221; header_text_color=&#8221;#ff0000&#8243;]<\/p>\n<h1>Don&#8217;t&#8217;s<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.1.1&#8243;]<\/p>\n<ul>\n<li>Focus niet op het verkopen van je product<\/li>\n<li>Maak de video niet te lang<\/li>\n<li>Maak het niet te saai<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li>Zet je filmpje niet maar op \u00e9\u00e9n platform<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De filmpjes op Facebook, Instagram, Twitter en LinkedIn zijn niet meer weg te denken in deze tijd. Daarom ook een goed platform om als merk video\u2019s te delen. Maar hoe zorg je er voor dat ze ook bekeken worden? Hieronder staan een aantal do\u2019s en don\u2019t\u2019s om aan te denken wanneer je een video marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3036,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-3035","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Do&#039;s &amp; don&#039;ts bij video marketing - Korma<\/title>\n<meta name=\"description\" content=\"De filmpjes op Facebook, Instagram, Twitter en LinkedIn zijn niet meer weg te denken in deze tijd. 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