Which good intentions should you apply as a company?

Which good intentions should you apply as a company?

Which good intentions should you apply as a company? The first day of January, so it's time to make our New Year's resolutions. As a digital marketer, your resolutions may be a little different than other people's, and that's...

Why are animals often used in advertisements?

Yesterday was animal day again! And that has to be celebrated. Extra cuddles, something tasty and just a day of being extra kind to your sweet animal. But animals are of course not only found in your home or the zoo, but there are also plenty of creatures that...

What is concept thinking?

What is concept thinking? Concept thinking Many contemporary challenges in business are no longer focused on efficiency or quality, but on concepts. Take, for example, a smartphone that has shifted its primary use from 'calling' to a...

Diversity in advertising and media expressions

Diversity in advertising and media expressions I think we all remember Pepsi's terribly failed campaign with Kendall Jenner. In addition to Pepsi, there are many other brands that have a place in the list of monumental failures...

Do you trust Google with your medical data?

We work together with various companies including Korint MR. Korint is an employment agency for medical care personnel. In addition, we have already discussed Artificial Intelligence several times here on Korma. To bring these together, we want to delve deeper...